Snapchat promises not to give away user data as it follows Facebook in connecting to apps

17

Snapchat has pledged not to repeat the mistakes of Facebook’s Cambridge Analytica scandal as it moved to improve its service by integrating with external apps for the first time.

Snap Inc, the social media app’s parent company, announced on Thursday that it would allow developers to create apps that link to Snapchat profiles.

For years, apps such as Tinder and Spotify have connected to rival social networks such as Facebook and Twitter, allowing them to easily log in or share information about what songs they listen to.

Snapchat, in comparison, has so far shunned external developers but on Thursday, the company, which prides itself on privacy, said it would allow apps to link to Snapchat accounts….